RESEARCH & INSIGHTS

Discover the latest traveler data, trends, and insights

Find in-depth research on shifting traveler intent and demand to help you inform your business and marketing strategies.

The Path to Purchase: Uncovering how travelers plan and book online

Learn about booking behaviors and motivations, and understand how to better reach and engage travelers throughout their travel shopping journey.

 

Read the report

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Dive into the latest data

“We value the insight, knowledge, and recommendations provided by our Expedia Group team. The market-specific advice based on Expedia Group first-party data and trends helps us to optimize our campaigns across our portfolio of hotels.”

Dan Szydlowski

Vice President of Sales and Marketing, Columbia Sussex Management

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Tap into rich first-party data

The high volume of visitors to our travel brands and the different trips they take give us a unique vantage point that we synthesize into actionable insights to help you turbocharge your business.

10M+

average daily visitors across our sites and apps*

1B+

average searches per month**

1B+

trips booked through Expedia Group.***

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*Expedia Group internal data, 2023, identified and anonymous visitors

**Expedia Group internal data, 2023, identified and anonymous visitors

***Expedia Group internal data, 2023